With over 20 years of digital experience, Kevin Mack has worked along other industry leaders to make creative and innovative experiences that scale and meet customer demands, needs, and visions. His background includes designing and developing user experiences for large-scaling websites and applications. Kevin is the Chief Experience Officer (CXO) of BYBE where he focuses on the evolution of the BYBE brand and creating integrated experiences for retailers and consumers. Since 2016, Kevin has been running a digital marketing agency called Discreet AF. Discreet is a collection of nerds, creatives, consultants/advisors that wake up doing what they love to do each day. He is the co-founder and organizer of The Columbus Web Group http://columbuswebgroup.com where he actively participates in growing and educating the community around design, development, best practices and standards for the web. You can find him on Twitter (@nicetransition), YouTube https://goo.gl/jrHuQH, CodePen http://codepen.io/nicetransition, or GitHub https://github.com/kevinmack18. His passions are “all things web” and mentoring others. Plus, he parties.